Dealing with Unauthorized Online Dealers: Sales of “Genuine” Products

11 Min Read By: Robert W. Payne

In Brief

  • The unauthorized sale of “genuine,” as opposed to counterfeit, goods is exploding on the Internet and has led to a tsunami of online dealers infringing intellectual property rights.
  • Brand owners can take some simple, self-help measures to protect themselves against unauthorized dealers, including warranties and DMCA takedown procedures.
  • Legal measures include trademark and copyright Infringement lawsuits as well as working with the Customs Service or bringing an action before the International Trade Commission.

The growth of the Internet as an online marketplace has created not only many new opportunities for companies to sell their goods or services, but also poses many new challenges to companies seeking t…

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By: Robert W. Payne

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